Making it Easier for Banks and Customers to do Business

The Challenge

How can we ensure that the latest upgrades to our Digital Account Opening (DAO) product is usable for banks and customers alike?’

The Reframe

How might we streamline DAO as an intuitive product for CRIF’s clients and their customers that can also scale across multiple applications?

Our Approach

Review and execute an Expert Review of CRIF’s Digital Account Opening (DAO) solution platform applying both heuristic usability and design thinking best practice lenses prior to product launch.

Apply team-based UX exploration and strategic recommendations for the product as an effective mobile solution.

Conceptualize, design and present potential solutions for addressing identified problem areas and opportunities for better interactions and UI visual templates.

Our Methods

  • Expert Reviews
  • Reframe Workshops
  • UX Strategy
  • Visual UI Design
  • Design Thinking
    Speaking Engagement

The Results

  • Holistic experiential product evaluation addressing
    core needs and concerns leading to a successful on
    time launch.
  • A scalable roadmap for product enhancements
    post-launch upon learning more about user behavior
    and adoption.
  • A dynamic visual UI theme library for CRIF client white label selection and usage.

Ready to Collaborate?

Contact

111 John Street, Suite 450
New York, NY 10038

hello@motivatedesign.com

646.400.5108

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